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In 2011 Psychology Software Tools, Inc. achieved ISO 9001:2008 certification for the design, development, production, assembly, installation and servicing of products and tools for psychology research, assessment, and education.
As part of this research, I am using EEG to analyse brain activity during hazard perception and risk analysis tasks. As EEG involves traditionally static stimuli, in order to eliminate ocular artefacts and to have accurate event markers to produce a stereotyped Event Related Potential (ERP), I was faced with the option of reducing ecological validity by using static imagery or finding another approach. I turned to other areas in psychology for an alternative methodology and stumbled across the use of Eye Fixation Related Potentials (EFRP) in the reading literature. Reading suffers the same issues as driving in that looking at single words presented in the centre of the screen is not “reading” (Baccino, 2012).

The lab has evolved over the space of a year, as we moved in to our purpose built Science Centre – this allowed us to bring in newer equipment and software.

For my own PhD research, E-Prime is essential not only for the presentation of stimuli but also for controlling external peripherals and guaranteeing timing. My research concerns the role of experience in driving and the impact of this on driving performance – driving and road usage involves a level of risk that many would not accept in other activities – almost 1,800 people will die on UK roads this year (Department of Transport, 2017). My aim is to investigate the underlying human factors that contribute to driving performance and ultimately, to design interventions that reduce the skill gap between novice and experienced drivers.

SlideChoice子对象可设计多项选择调查,识别和召回
SlideSlider子对象,用于设计比例尺和滑块
查找和替换实验中的属性
在浮动窗口中运行实验,以便更快地进行检查和调试
从任何列表快速开始实验
交互式运行列表行以进行调试
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